Project information
- Category: Big Data Analysis
- Client: YouBuyy Retail
- Project date: 10 Dic, 2022
Customized Consumers & Producers for Analyze Clistream of an Online App
Millions of customers buy different products online. Every customer activity such as product search, reading reviews and so on, is captured as clickstream data* and stored in a log file. To improve their customer service, the technical team needs to analyze clickstream data to predict customer behavior in real-time.
Requirements:
- Needs a highly available and reliable Message Storage System that can store any amount of clickstream data in real-time and make it available for several applications consuming this data
- Needs to analyze the clickstream events to understand customer preferences in real-time